Weighting the past: Understanding memory decay from temporal social interaction data.
In relational event networks, the tendency for actors to interact with each other depends greatly on the past interactions between the actors in a social network. Both the volume of past interactions and the time that has elapsed since the past interactions affect the actors’ decision-making to interact with other actors in the network. Recently occurred events may have a stronger influence on current interaction behavior than past events that occurred a long time ago–a phenomenon known as “memory decay”. Furthermore, negative past events may have a longer lasting effect on future interactions than positive past events. In this section, parametric and semi-parametric methods are developed to study memory decay of past events as a function of their transpired time. The methods are used to study how past interactions affect future interactions from text messages among students.